By Bruce Cheadle, The Canadian Press | The Canadian Press
The following are excerpts from the above.
OTTAWA - The Harper government spent millions of dollars last fall on wireless competition ads that left annoyed consumers wondering what the Conservatives intended to do about the issue.
OTTAWA - The Harper government spent millions of dollars last fall on wireless competition ads that left annoyed consumers wondering what the Conservatives intended to do about the issue.
The $9-million radio, newspaper and television campaign raised the ire of the heavily regulated telecommunications industry, which called the ads an unprecedented government attack on a major industrial sector.
"Generally speaking, study participants in all cities alike were more receptive to the claim reminding Canadians that they pay some of the highest wireless fees in the world," said the "key findings."
"Although the ad is thought-provoking, the objective of more choice, lower prices and better service is not totally clear."
The reactions of focus-group respondents were more to the point.
"Makes me angry to know we've been paying so much for so long," one was quoted in the TNS Canada report.
"Not clear as to what exactly they would like us to support," said another.
"So I need to know what they are going to do about it," said one.
"This is more a point of view than a policy," another participant observed.
See the full story at: http://ca.finance.yahoo.com/news/harper-governments-telecom-ads-raised-ire-lacked-policy-171421401.html
The bottom line is that nothing, absolutely nothing came of all the Harper government's brave talk.
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